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Ok Go had a video idea for the recorded version of "This Too Shall Pass". They approached Adam Sadowsky, president of Syyn Labs, to design a Rube Goldberg inspired machine in which they would base their music video around. After months of preparation and 20 consecutive 18 hr days, they finally got the perfect take. Adam explains all the tedious fun!
Check out the video - http://www.youtube.com/watch?v=qybUFn...
What is Ignite?
Ignite is a geek event in over 100 cities worldwide. At the events Ignite presenters share their personal and professional passions, using 20 slides that auto-advance every 15 seconds for a total of just five minutes.